What is RSS?
RSS, which stands for
Really Simple Syndication, is a
standard created to enable sharing of content across the Internet. The
goal is to make it easier for people who created Internet content to
distribute the content.
There are several ways to "consume" RSS content and different content
types are consumed in different ways. Text content is read, audio
content is heard, video or image content is seen. The most common way
to consume RSS content is using an RSS reader (sometimes called an RSS
aggregator). These software applications allow users to consume RSS in
a similar way to the way email programs present e-mail. Typically, these
applications indicate which items have been read and which have not.
There are many very good RSS readers which are distributed free.
Interestingly, there are a number of other novel applications of RSS.
For instance, Podcasting is a technology which uses RSS to distribute
audio. Soon we'll start hearing more about videocasting which will
distribute video files. Another novel application is to allow sharing
between websites. For instance, My Yahoo now allows users to consume
any RSS feed on their My Yahoo homepage, putting any RSS content next
to the latest headlines, weather, stock prices and horoscopes.
Why You Should Care?
Your organization's website should serve as one gateway to your organization--connecting people with events and news that will help them
get connected. RSS makes that information easier to get to. Users who
are already using RSS (and there are a lot of them out there and more
each day) may decide to subscribe to your RSS feed using their favorite
RSS reader. In this case, as soon as new news or events are added to
your site, these readers will know.
The great news for TriplePixel customers is that RSS feeds are already
available on your site. Your site's blogs, news, and events have feeds
already available. It is possible that users of your site are already
consuming RSS and staying up-to-date with your organization.
Get Started Now
You can get started right now. How?
Follow this link and subscribe to this blog right now.
For More Information:
See Wikipedia
See this listing of RSS Reader applications